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Founded in 1951, Italian brand JAVA (Jamica International) Co., Ltd. uses a dinosaur as its brand image, pursuing originality and individuality. It has always adhered to the concept of fashion and trendiness, incorporating romantic design elements, and is a famous Italian footwear and apparel brand. With its rich brand culture, it has attracted countless followers.
After decades of development, the company has formed a unique style and corporate culture, and now has over 2,800 JAVA brand stores worldwide.
In 1998, the JAVA brand officially entered the Chinese mainland market. With the adaptation to different cultures and wearing habits, as well as improvements in shoemaking technology, JAVA designed casual shoes suitable for Asian foot shapes. In 2009, with anticipation of the vast potential of the Chinese market, the China regional marketing headquarters—Zhejiang Wenzhou Bugatti Import & Export Co., Ltd.—was officially established in mainland China.